The pandemic was hard on all small businesses, but as Diana Underhill puts it, “COVID was particularly hard on fitness oriented businesses.”
Tadasana Mountain Yoga has been in Nederland for eleven years, since March of 2011, and “one of the things that yoga teaches is to be flexible, not just in our bodies but in our minds and our capacity to adapt to changing circumstances.”
Underhill had been practicing yoga in Nederland at other yoga studios “not only because I love the practice but because the studio provided me with an opportunity to connect with other people in the community in a healthy and authentic way,” she says. When Studio Darshan closed, one of the teachers there asked if Underhill would consider opening her own studio.
The seed was well-planted. Six months later, Underhill opened Tadasana. She says “While I don’t have a business background, I had amazing investors and mentors who supported me in Tadasana’s first few years.”
Now boasting fifteen staff including both regular and substitute teachers, Tadasana offers “daily yoga, meditation and fitness classes. We also offer private yoga lessons and yoga therapy sessions. We have two massage therapists that we partner with to offer massage and Reiki treatments. Additionally, we offer a two-hundred hour yoga immersion and teacher training.The teachers at Tadasana are amazing and the quality of instruction is exceptional. We are so lucky to have teachers that are dedicated to offering a practice that is authentic and accessible to many different types of students.”
Underhill clearly loves what she does. She says her favorite aspect of teachng yoga is “seeing the smile and the expression on people’s faces at the end of class. Often, when people come in, they have the weight of the world on their shoulders, their bodies are tight, their minds preoccupied, but by the end, they have been able to let a little of that go. Their expression is lighter and more easeful. I also love seeing friendships form and grow through the studio community.”
The community certainly loves her back. She says that “we owe our continued success to an incredible staff of teachers and amazing community support.” The studio serves yoga practitioners from Jamestown to Black Hawk and Central City.
Now that COVID restrictions are starting to be lifted, Underhill sees a resurgence in the business in her future. Before the pandemic the studio’s business was growing, but over the past two years both attendance and revenue dropped off.
“Tadasana is loved by so many in our community, who continued to support the studio throughout the pandemic in all the ways that we had to change and adapt. At one point, our capacity was reduced to 25%, which meant two people could attend class in the studio. It certainly wasn’t ideal but we made it through that phase…. With the release of the mask mandate, class attendance is growing and we will be adding more classes to our schedule as demand continues to increase.”
You will find the Tadasana Mountain Yoga Studio at 20 Lakeview Drive, Suite 110, in Nederland. The Studio’s website is www.tadasanamountainyoga.com; they are on Facebook at https:// www.facebook.com/ Tadasana. Mountain.Yoga and Instagram at www.instagram.com/ tadasanamtnyoga/. Their phone is 303.258.9642.
Sponsored by the Town of Nederland, with funds from the American Rescue Plan Act.